Products / Global SMS

International SMS with routes you can see.

Reach handsets in 190+ countries [CONFIRM COVERAGE] over direct and aggregator routes, with operator-level delivery reports and automatic failover.

Capabilities

Built for cross-border traffic

Country and operator routing

Choose routes by destination and operator, or let least-cost routing pick within quality limits you set.

Automatic failover

When delivery rate or latency on a route crosses your threshold, traffic shifts to the next route without a deploy.

Sender ID handling

Per-country sender ID rules are stored with each route, with registration status you can check before you send.

Local-currency billing

Rates and invoices in rupees, dirhams, riyals, pounds, dollars or Singapore dollars.

Unicode and long messages

GSM-7 and UCS-2 encoding, segment counting and concatenation handled for you, including Arabic and Hindi text.

Country reports

Delivery, latency and cost by country and operator, exportable on a schedule.

Launch regions

Where we are focused first

CountryRegulatorSender IDCurrency
IndiaTRAI (DLT)Registered headerINR
United Arab EmiratesTDRARegistration requiredAED
Saudi ArabiaCSTRegistration requiredSAR
United KingdomOfcom, ICOAlphanumeric allowedGBP
United StatesFCC, carriers (10DLC)Registered brand and campaignUSD
SingaporeIMDASSIR registrySGD

Rules change. Confirm current requirements for each country before launch.

FAQ

الأسئلة الشائعة

Can I choose a route per country?

Yes. Set a primary and fallback route per destination, or leave it on least-cost within a quality floor.

Do you support two-way messaging?

Where the destination allows it, replies arrive by webhook and in the inbox. [CONFIRM]

How is pricing set?

Per message by destination, shown in your billing currency. See the pricing page for current rates.

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